We’re not sure who is coming up with marketing ideas at Pizza Hut, or even if it’s all the same person, but we’re impressed. Because to their pizzas with Cheeseburgers, Meat Pies, and Hot Dogs in the crust, you can now add another innovation: the Blockbuster Box, a pizza box that turns into a projector. The box, once emptied of its delicious content, lets you place your smartphone inside, at the ideal distance from an included lens. This lens comes attached to the plastic device that prevents the box from getting crushed in transit. The plastic device itself doubles as the phone stand. So all you have to do is poke the precut hole in the front, fit the lens, prop your phone up inside, and aim at your screen (which could simply be your wall!). There’s a code on the side for customers to scan and unlock viewable content, should there be nothing interesting on their devices.
The Blockbuster Box is the work of Ad agency Ogilvy & Mather Group HK and their Chief Creative Officer Reed Collins, and comes in four styles: “from the horror themed Slice Night, sci-fi spectacle Anchovy Armageddon, bizarrely romantic Hot and Ready, and the thrilling Fully Loaded.” It’s Hong Kong only at the moment, but we suspect this may become popular enough to spread worldwide.
I LOVE pizza. If I had to pick one food to eat for the rest of my life, it wouldn’t be cherry Pez, it would be pizza. Right now, I think the best pizza I have ever eaten comes from a local joint, and it is packed with everything. I mean everything this side of anchovies because they are disgusting. If it’s a normal, non-fish topping or vegetable it’s on this thing. The name is simply “The Six Pound Pizza” because it’s got so damn much stuff on it that’s what it weighs. I’ve got the meat sweats just thinking about it. I find myself a little grossed out and strangely hungry at the same time when I look at the latest creation that Pizza Hut is offering in Australia. It’s no Six Pound Pizza, but it is a pizza with little meat pies baked right into the crust.
The pie is apparently a tie up between stoner snack firm Four’N Twenty and Pizza Hut. I really want a piece, but I sort of hate myself for it. Why doesn’t Pizza Hut have any weird, yet strangely enticing pizzas in the U.S.?
Over the years we’ve come across some creative offerings from Pizza Hut. You guys remember the Cheeseburger Stuffed Crust Pizza? Or the Hot Dog Crust and Shrimp Tempura Pizza? Yeah, well the latest creation has the company stuffing tiny Meat Pies in the crust. Pizza Hut Australia is partnering up with Four’N Twenty, and they’ve announced this new venture with a series of tongue-in-cheek jealous tweets describing a romance gone wrong, and the birth of a lovechild, the Four’N Twenty Stuffed Crust Pizza. We don’t know how long this will last, nor if it’ll ever be exported to Pizza Huts outside of Australia, but we like the way the company is thinking. Because who hasn’t thought “gee, I’d really like some meat pie with this pizza.”? Amirite?
All that Iggy Azalea wanted before the Grammys 2015 Award Ceremony was a thick and chewy cheese pizza from Papa John's. But it looks like she will be switching over to Pizza Hut or Dominoes from now...
What comes to our minds apart from cheese when we say or hear someone say ‘pizza’? Red roofs and logos. Well, yes that’s Pizza Hut –the most popular pizza chain the world over. Their restaurants are...
You can put some strange toppings on your pizza like anchovies and even worse, green peppers. In South Korea, you can put any topping you want on the pizza, and get something weird put in the crust. Pizza Hut has launched a stuffed-crust pizza with a cream cheese and cranberries inside.
All I know about cranberries I learned when my grandmother tricked me into drinking real cranberry juice growing up, it was seriously bitter. The toppings on this South Korean Star Edge Pizza include bacon, beef, and sausage, which I can really get behind. After those three, things get strange. The pizza also has calamari, shrimp, and broccoli along with the cheese. In the crust, you can get the cream cheese and cranberries or cream cheese with cinnamon apple. It’s sort of like dinner and dessert in one.
If you happen to be in South Korea and eat one of these strange pizzas, let us know how it tastes in the comments below.
Unless you have been hiding in the sewer, having an endless pizza party, you know that a new Teenage Mutant Ninja Turtles movie is coming out on August 8th. To celebrate, Pizza Hut has commissioned a project that will debut at Comic-Con this week - one that combines your love of Turtles and pizza. A truck-sized version of the Pizza Thrower.
This pizza shooter can shoot pies up to 30 feet away. If you are attending San Diego Comic-Con this week, you can see it up close and personal. It was made by Synn Labs. Aside from shooting pizzas every which way, the vehicle can reach speeds up to 75MPH and weighs two tons.
A pneumatic ram propels the pizza using compressed air. I don’t care how far it shoots a pizza really, just as long as I can catch it.
Keep tabs on the Pizza Shooter by following hashtag #PizzaHutTMNT. Action figures sold separately!
Unless you’re reading these words from the Land of the Rising Sun, you’re reading them from the wrong place. See, Pizza Hut Japan is selling the above creation, and while we don’t have a sweet tooth, we did just get diabetes by looking at it. It’s a milk caramel and marshmallow pizza, and costs 800Yen ($8) for a medium. It only comes in medium, which is probably good for everyone’s waistline. If you make your way to Japan in the near future, don’t wait around too long: it’s only available until June 30th.
A digital ordering table could open the way for an entire world of variations, since it would enable people to pick their preferred ingredients on their own.
It’s uncertain whether the digital ordering table will actually save people some time or not, as skimming through a menu and choosing the ingredients by yourself on a touch surface might be equally time-consuming. Yet, the concept that Pizza Hut and Chaotic Moon Studios came up with is very innovative in that it allows people to order pizzas with their fingers. If you consider that customers are able to place an order right after sitting at a table, instead of relying on a busy waiter to take it, the digital table could still be a solution for saving time.
Let’s face it, pizza restaurants are not that different from one another in terms of customer service. In order to distinguish itself from all the others in this industry, a restaurant needs to come with something revolutionary, and that’s exactly what Pizza Hut did with this interactive concept table.
As soon as you take a seat and place a smartphone on it, the table will greet you using your first name. You get to select the size of the pizza, while also seeing how many people could be fed by a particularly sized pizza. Next, you pick the sauce and choose whether it till be distributed on half or the entire pizza. After placing some mozzarella on the sauce (you also have the option of adding some extra cheese), you need to choose the ingredients. I assume that the more ingredients you add, the more expensive the pizza will be, but also tastier, so it must be worth it.
If you’re ordering one for two people, you have the option of limiting the spread of ingredients to only half of the pizza. Guess that depends on how many people are sitting at the table, as each could create his slice as he wishes.
One of the best things about Pizza Hut’s digital ordering table is the prevention of allergies. When reading a menu, some might overlook an ingredient that is potentially dangerous for them, but when they need to pick the ingredients by themselves, they pay a lot more attention to what they will eat.
Not at last, the table displays payment options that include:
Debit card
Credit Card
Cash
NFC and smartphone payment options might be integrated at a later point. To make the wait sweeter till the pizza is delivered, the interactive table allows people sitting around it to play video games, a much loved way of killing time.
Whether we’re ever going to see such a table in Pizza Hut restaurants is still a mystery, but for the moment, it’s rather unlikely, since it would imply a huge investment. We are still allowed to dream, aren’t we?
You have no shortage of pizza choices. In your area alone, you probably have several hundred pizza shops. Well, Pizza Hut has a plan to get you in the door and leave those others behind.
This proof-of-concept interactive table was created in partnership with Chaotic Moon Studios. It lets you visualize your order as you are designing it. You can pick your crust, select your sauce and cheese; then add toppings like chicken, pepperoni or whatever you want. Then you can choose cheese sticks, Spicy Asian wings or Hershey’s Chocolate Dunkers. Once your order is complete, you can pay by placing an NFC compatible smartphone on the tabletop.
It is basically the same way you order from them online already, just in a more interactive form. The chain is no doubt hoping that this entices more customers and speeds up orders. Oh, and while you wait for your pizza, you can play some Angry Birds.
