Branding: The Shield That Your Product Needs

Branding: The Shield That Your Product NeedsIf you want to increase your exposure and protect your product, branding is a key component in your marketing strategy. Things like consistency in the quantity and quality of products that are produced, producer name, company logo and byline bring a certain level of uniqueness that can distinguish your business from rival competitors. When engaging in both marketing and advertising, it is prudent to have all these qualities in place to maintain credibility to both clients and potential clients.

5 New Year’s Resolutions Every Inventor & Product Developer Should Make

Nearly everyone has at least a dozen earth-shattering inventions up their sleeve.  At least that's what they believe. But most who want to run with their ideas and make them profitable end up wasting a lot of time, especially as novices, on ideas that are already on the market or that few others want.  It's important to work smart and fast as product developers so your focus is on the new, the needed, and the profitable.  Here are five New Year's Resolutions that will boost your efforts and your results.

 

Law 101 for Inventors: Legal Protection and Why You Need It

Law for InventorsSo you’ve come up with an original invention or idea, and now you're ready to go out into the world and make an impact with it. But before you can do that, you should think about the legal protection and measures that you need to set in place for your start-up.

Android Design guide updated with new tips for app developers

Android Design guide updated with new tips for app developers
Not all design choices are blatantly obvious, which is why it's helpful to see fresh sections being added to Google's official design guide for Android devs. There's a whole new chapter on how to create a good Settings pane, including what settings to make controllable or fixed and how to describe options in plain English. There are also new tips in the Navigation section, such as how to take full advantage of Android's ability to let different apps activate each other. There's no color-matching advice, unfortunately, but if you stick to black and blue you ought to be fine. Access the tips via the Google Plus link below.

Android Design guide updated with new tips for app developers originally appeared on Engadget on Tue, 10 Apr 2012 08:42:00 EDT. Please see our terms for use of feeds.

Permalink   |  sourceRoman Nurik (Google+)  | Email this | Comments