Robert Downey, Jr. shifts his smartphone allegiance to OnePlus

Apparently, lifting a 49-pound block of cement by the OnePlus 7 Pro's pop-up camera wasn't the only publicity stunt the company has planned for its new phones. Today, Robert Downey, Jr. shared a photo of himself holding a 7 Pro and standing in front...

Robert Downey Jr. Signs with HTC for $12 Million


All sorts of mass media will be employed in the marketing campaign planned by HTC. It will extend till the year 2015. It includes television commercials, print ads and hoardings. They will announce...
    


Museum’s Ingenious Ad Campaign Will Reignite Your Love for Science

In an attempt to get more people back into science and encourage them to pay a visit to Vancouver’s Science World, the museum put out a series of billboards that present random and interesting factoids to passersby in an extremely creative manner.

Museum Ads9c

Science World didn’t just print down the facts. Instead, they made people stop and stare because of the sheer ingenuity of their presentation. Here’s another one (which happens to be my favorite – and it’s just right on time for Halloween, too!):

Museum Ads9

But wait–there’s more! And you can check them all out in the gallery below. Now who ever said that science nerds aren’t cool?

Museum Ads9b 175x175 Museum Ads8 175x175 Museum Ads9a 175x175 Museum Ads7 175x175 Museum Ads5 175x175 Museum Ads4 175x175 Museum Ads6 175x175 Museum Ads3 175x175 Museum Ads2 175x175 Museum Ads1 175x175 Museum Ads 175x175 Museum Ads9c 175x175 Museum Ads9 175x175

[via Twenty Two Words]


Coca-Cola’s Pop-Up Dining Room Invites You to Join the Fun

And so, Coca-Cola’s ingenious advertising campaigns continue. Remember their ‘Open Happiness’ vending machines that gave people free coke for a hug? This time around, they didn’t give out free drinks. This time, it was a complete meal – plus an awesome experience that they can tell their grandchildren about in due time.

Coca Cola Pop Out Dining

What Coca-Cola did was team up with the Naked Communications agency and production company Acne to bring Operation ‘Happiness Table’ to life. They deployed a delivery truck that was quickly converted into a food stand (thanks to its pull-out dining table!) and served a scrumptious dinner that was prepared by Italian chef and TV personality Simone Rugiati himself.

The goal of the stunt was to promote eating together with friends and family (and a Facebook app), because that’s where the fun and happiness truly is.

Do you agree?

[via Pop Up City]


Facebook marks one billion users by launching its first major ad

Facebook marks one billion users by launching its first major ad

It's managed to get to one billion users without the aid of a traditional ad campaign, but the social network has now taken advantage of that milestone to try something different. Mark Zuckerberg has today introduced the company's first proper ad, a one minute and thirty second video dubbed "The Things That Connect Us" that was produced by ad agency Wieden & Kennedy and directed by Alejandro Gonzalez Inarritu. According to Zuckerberg, the ad was made to "honor the people we serve" and "express what our place is on this earth," adding that Facebook belongs to a "rich tradition of people making things that bring us together." Like chairs. See it for yourself below.

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Facebook marks one billion users by launching its first major ad originally appeared on Engadget on Thu, 04 Oct 2012 09:15:00 EDT. Please see our terms for use of feeds.

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Awesome Hand Paintings are the Handiwork of Two Very Handy People

Now here’s some awesome (and literal) hand art. Body painter Annie Ralli and photographer Ray Massey were commissioned by an insurance company to come up with images surrounding their tagline which went, “You’re in good hands.”

Hand Paintings0

It took some mad photography and painting skills, but the duo managed to pull it off with their series of hand paintings that look out-of-this-world and realistically good.

You can check out more of their handiwork in the gallery below. You won’t be able to look at your hands in the same way afterwards, I tell you.

Hand Paintings0 150x150 Hand Paintings 150x150 Hand Paintings1 150x150 Hand Paintings2 150x150 Hand Paintings3 150x150 Hand Paintings4 150x150 Hand Paintings5 150x150

[via Bit Rebels]

 


Sony kicks off an Xperia Ion TV ad campaign for the US, meets your daily explosion quota (video)

Sony kicks off an Xperia Ion TV ad campaign for the US, meets your daily explosion quota

Sony isn't known for rolling out the red carpet when one of its phones arrives Stateside, although that's partly because US carrier-endorsed versions are few and far between. It clearly sees the Xperia Ion as worth the five-star treatment it's giving the rest of the 2012 Xperia line: the company is starting a rare TV ad campaign to pitch its 720p wunderkind to an American audience that might not have noticed the Ericsson badge going away. As you'd expect, the pseudo single-take spot ends up being as much a vehicle for pushing other Sony projects as it does for the Android phone in question; we hope you don't mind getting a brand overdose. With that in mind, there's more action and explosions per square capita than in any other smartphone ad in recent memory, so if you're upset that other smartphone ads are just too... peaceful, click Play and get your fill of danger.

Sony kicks off an Xperia Ion TV ad campaign for the US, meets your daily explosion quota (video) originally appeared on Engadget on Mon, 25 Jun 2012 13:24:00 EDT. Please see our terms for use of feeds.

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