Amazon Echo Spot returns with a fresh new look that ditches the camera

We rarely hear about new smart speakers these days. Either they have died off or that all wireless speakers are expected to be smart anyway. Even rarer, however, is news on smart speakers with displays, a.k.a. smart displays, outside of a few select devices, like the Google Pixel Tablet, and rumors, like a new Apple HomePod with a screen. Even Amazon, arguably the brand that really kicked off the smart speaker market, is pretty silent, at least until now. Seven years after it first launched, the controversial Echo Spot is making a comeback, bearing an aesthetic that is more modern, more soothing, and, more importantly, more privacy-focused.

Designer: Amazon

The first Amazon Echo Spot launched in 2017 as the smaller sibling to the Echo Show, perhaps the market’s first smart display. It had a funky circular screen and was positioned as a hi-tech bedside alarm clock rather than a general-purpose smart speaker with a display like the Echo Show. Unfortunately, two things made it less palatable even to Amazon’s loyal following: its price and the fact that it had a camera, a big no-no for something that’s supposed to stay in a very private part of your home.

After what felt like forever, the second-gen Echo Spot is finally rolling out with a design that addresses both concerns. At $79.99, it’s immediately half the launch price of its predecessor, and Prime Members can even get it for only $44.99 for Prime Day. It also no longer has a camera, but you can still make audio calls as usual. At least you won’t have to worry about people peeking at you, accidentally or otherwise.

With that functionality out of the way, there’s no longer a reason for a full display on the front, freeing Amazon to adopt a new design that is admittedly more suited for a bedroom. It still has a spherical shape that looks more like a tilted bowl, and the outer surface is still the same matte plastic material. The front, however, is now split in half, with a brighter and more vibrant screen taking up the upper portion, and a fabric-covered 1.73-inch front-facing directional speaker. The new Echo Spot also comes in a new Ocean Blue colorway in addition to the traditional Black and Glacier White.

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You can still touch that screen to control some of the speaker’s smart functions, though it really shines more when giving visual feedback to queries and commands. Being Amazon, the focus is on voice control and AI smarts, including routines and the ability to control other smart devices in the house. This does mean that the Echo Spot is always listening even if it is never watching, but there’s a physical mute button on its back when you really want that privacy in the bedroom.

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Why Are Most AI Voices Female? Exploring the Reasons Behind Female AI Voice Dominance

Siri, Alexa, Cortana, Google Voice ChatGPT 4o, it’s no coincidence that they all have female voices (and sometimes even names). In fact, Spike Jonze even literally called his dystopian AI-based film “Her” after the AI assistant Samantha from the movie. Played by Scarlett Johansson, the movie had a premise that sounded absurd 11 years ago but now feels all too realistic after OpenAI announced their voice-based AI model GPT 4o (omni). The announcement was also followed by an uproar from Johansson, who claimed the AI sounded a lot like her even though she hadn’t given OpenAI the permission to use her voice. Johansson mentioned that she was approached by OpenAI CEO Sam Altman to be the voice of GPT 4o, but declined. Just days before GPT 4o was announced, Altman asked her once again to reconsider, but she still declined. GPT 4o was announced exactly 10 days ago on the 13th of May, and Johansson distinctly recognized the voice as one that sounded quite similar to her own. While there are many who say that the voices don’t sound similar, it’s undeniable that OpenAI was aiming for something that sounded like Samantha from Her rather than going for a more feminine yet mechanical voice like Siri or Google Voice. All this brings a few questions to mind – Why do most AI voice assistants have female voices? How do humans perceive these voices? Why don’t you see that many male AI voice assistants (and does mansplaining have a role to play here)? And finally, do female voice assistants actually help or harm real women and gender equality in the long run? (Hint: a little bit of both, but the latter seems more daunting)

AI Voice Assistants: A History

The history of AI voice assistants extends well before 2011 when Siri was first introduced to the world… however, a lot of these instances were fiction and pop-culture. Siri debuted as the first-ever voice assistant relying on AI, but you can’t really credit Siri with being the first automated female voice because for years, IVR dominated phone conversations. Do you remember the automated voices when you called a company’s service center like your bank, cable company or internet provider? Historically, a lot of times the voices were female, paving the way for Siri in 2011. In fact, this trend dates back to 1878, with Emma Nutt being the first woman telephone operator, ushering in an entirely female-dominated profession. Women operators then naturally set the stage for female-voiced IVR (Interactive Voice Response) calls. However, while IVR calls were predominantly just a set of pre-recorded responses, Siri didn’t blurt out template-ish pre-recorded sentences. She was trained on the voice of a real woman, and conversed with you (at least that time) like an actual human. The choice of a female voice for Siri was influenced by user studies and cultural factors, aiming to make the AI seem friendly and approachable. This decision was not an isolated case; it marked the beginning of a broader trend in the tech industry. In pop culture, however, the inverse was said to be true. Long before Siri in 2011, JARVIS took the stage in the 2008 movie Iron Man as a male voice assistant. Although somewhat robotic, JARVIS could do pretty much anything, like control every micro detail of Tony Stark’s house, suit, and life… and potentially even go rogue. However, that aside, studies show something very interesting about how humans perceive female voices.

JARVIS helping control Iron Man’s supersuit

Historically, Robots are Male, and Voice Assistants are Female

The predominance of female voices in AI systems is not a random occurrence. Several factors contribute to this trend:

  • User Preference: Research indicates that many users find female voices more soothing and pleasant. This preference often drives the design choices of AI developers who seek to create a comfortable user experience.
  • The Emotional Connection: Female voices are traditionally associated with helpful and nurturing roles. This aligns well with the purpose of many AI systems, which are designed to assist and support users in various tasks.
  • Market Research: Companies often rely on market research to determine the most effective ways to engage users. Female voices have consistently tested well in these studies, leading to their widespread adoption.
  • Cultural Influences: There are cultural and social influences that shape how voices are perceived. For instance, in many cultures, female voices are stereotypically associated with service roles (e.g., receptionists, customer service), which can influence design decisions.

These are but theories and studies, and the flip side is equally interesting. Physical robots are often built with male physiques and proportions given that their main job of lifting objects and moving cargo around is traditionally done by men too. Pop culture plays a massive role again, with Transformers being predominantly male, as well as Terminator, T-1000, Ultron, C3PO, Robocop, the list is endless.

What Do Studies Say on Female vs. Male AI Voices?

Numerous studies have analyzed the impact of gender in AI voices, revealing a variety of insights that help us understand user preferences and perceptions. Here’s what these studies reveal:

  • Likability: Research indicates that users generally find female voices more likable. This can enhance the effectiveness of AI in customer service and support roles, where user comfort and trust are paramount.
  • Comfort and Engagement: Female voices are often perceived as more comforting and engaging, which can improve user satisfaction and interaction quality. This is particularly important in applications like mental health support, where a soothing tone can make a significant difference.
  • Perceived Authority: Male voices are sometimes perceived as more authoritative, which can be advantageous in contexts where a strong, commanding presence is needed, such as navigation systems or emergency alerts. However, this perception can vary widely based on individual and cultural differences.
  • Task Appropriateness: The suitability of a voice can depend on the specific task or context. For example, users might prefer female voices for personal assistants who manage everyday tasks, while male voices might be preferred for financial or legal advice due to perceived authority.
  • Cognitive Load: Some research suggests that the perceived ease of understanding and clarity of female voices can reduce cognitive load, making interactions with AI less mentally taxing and more intuitive for users.
  • Mansplaining, A Problem: The concept of “mansplaining” — when a man explains something to someone, typically a woman, in a condescending or patronizing manner — can indirectly influence the preference for female AI voices. Male voices might be perceived as more authoritative, which can sometimes come across as condescending. A male AI voice disagreeing with you or telling you something you already know can feel much more unpleasant than a female voice doing the same thing.

The 2013 movie Her had such a major impact on society and culture that Hong Kong-based Ricky Ma even built a humanoid version of Scarlett Johansson

Do Female AI Voices Help Women Be Taken More Seriously in the Future?

20 years back, it was virtually impossible to determine how addictive and detrimental social media was going to be to our health. We’re at the point in the road where we should be thinking of the implications of AI. Sure, the obvious discussion is about how AI could replace us, flood the airwaves with potential misinformation, and make humans dumb and ineffective… but before that, let’s just focus on the social impact of these voices, and what they do for us and the generations to come. There are a few positive impacts to this trend:

  • Normalization of Female Authority: Regular exposure to female voices in authoritative and knowledgeable roles can help normalize the idea of women in leadership positions. This can contribute to greater acceptance of women in such roles across various sectors.
  • Shifting Perceptions: Hearing female voices associated with expertise and assistance can subtly shift societal perceptions, challenging stereotypes and reducing gender biases.
  • Role Models: AI systems with confident and competent female voices can serve as virtual role models, demonstrating that these traits are not exclusive to men and can be embodied by women as well.

However, the impact of this trend depends on the quality and neutrality of the AI’s responses, which is doubtful at best. If female-voiced AI systems consistently deliver accurate and helpful information, they can enhance the credibility of women in technology and authoritative roles… but what about the opposite?

Female AI Voices Running on Male-biased Databases

The obvious problem, however, is that these AI assistants are still, more often than not, coded by men who may bring their own subtle (or obvious) biases into how these AI bots operate. Moreover, a vast corpus of databases fed into these AI LLMs (Large Language Models) is created by men. Historically, culture, literature, politics, and science, have all been dominated by men for centuries, with women only very recently playing a larger and more visible role in contributing to these fields. All this has a distinct and noticeable effect on how the AI thinks and operates. Having a female voice doesn’t change that – it actually has a more unintended negative effect.

There’s really no problem when the AI is working with hard facts… but it becomes an issue when the AI needs to share opinions. Biases can undermine an AI’s credibility, can cause problems by not accurately representing the women it’s supposed to, can promote wrong stereotypes, and even reinforce biases. We’re already noticing the massive spike in the usage of words like ‘delve’ and ‘testament’ because of how often AI LLMs use them – think about all the stuff we CAN’T see, and how it may affect life and society a decade from now.

In 2014, Alex Garland’s Ex Machina showed how a lifelike female robot passed the Turing Test and won the heart of a young engineer

The Future of AI Voice Assistants

I’m no coder/engineer, but here’s where AI voice assistants should be headed and what steps should be taken:

  • Diverse Training Data: Ensuring that training data is diverse and inclusive can help mitigate biases. This involves sourcing data from a wide range of contexts and ensuring a balanced representation of different genders and perspectives.
  • Bias Detection and Mitigation: Implementing robust mechanisms for detecting and mitigating bias in AI systems is crucial. This includes using algorithms designed to identify and correct biases in training data and outputs.
  • Inclusive Design: Involving diverse teams in the design and development of AI systems can help ensure that different perspectives are considered, leading to more balanced and fair AI systems.
  • Continuous Monitoring: AI systems should be continuously monitored and updated to address any emerging biases. This requires ongoing evaluation and refinement of both the training data and the AI algorithms.
  • User Feedback: Incorporating user feedback can help identify biases and areas for improvement. Users can provide valuable insights into how the AI is perceived and where it might be falling short in terms of fairness and inclusivity.

AI assistants aren’t going anywhere. There was a time not too long ago when it seemed that AI assistants were dead. In the end of 2022, Amazon announced that Alexa had racked up $10 billion in debt and seemed like a failed endeavor – that same month, ChatGPT made its debut. Cut to today and AI assistants have suddenly become mainstream again. Mainstream in a way that almost every company and startup is looking for ways to integrate AI into their products and services. Siri and GPT 4o are just the beginning of this new female voice-led frontier… it’s important we understand the pitfalls and avoid them before it’s too late. After all, if you remember in the movie Terminator Salvation, Skynet was a female too…

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The Obsidian is the most gorgeous-looking Alexa-enabled smart speaker your eyes will ever see

Looking like it was chiseled out of rock, the Obsidian speaker is what you get when art and audio collide. With an aesthetic that would put most smart speakers to shame, the Obsidian is the second speaker from Australian design firm Pantheone Audio. The speaker’s design is directly inspired by its namesake, a glass-like rock formed when lava cools down. With its shard-shaped design and chiseled edges, the Obsidian sits on countertops like a statement piece, but delivers exceptional audio thanks to its high-density resin cabinet with a powerful internal woofer and two silk dome tweeters under the hood. The elegant device also comes with Amazon’s Alexa built-in, responding to voice commands and letting you control music playback as well as smart home appliances.

Designer: Pantheone Audio

With its sharp, sculpted appearance, the Obsidian looks less like a speaker and more like a minimalist art piece that you can place on any tabletop or mantelpiece. Unlike most smart speakers, it comes with a front-firing speaker array as opposed to a 360° one and comes with a built-in battery that averages 15 hours of play-time on a full charge. The speaker’s designed to sound as incredible as it looks, with a 40W woofer and two 20W tweeters that give the Obsidian a stunning frequency range of 55–22000 Hz. The speaker connects to all leading streaming services and also supports popular file formats including lossless audio formats.

“With its unique shape and style, Obsidian calls out to be touched, sensed, and heard by everyone in the room,” say the folks at Pantheone Audio. “Its perfect sculpturing harmonizes with its surrounding environment using its natural design to discreetly sync into a room’s Feng Shui. Taking its design cues from nature, it is a stunning addition to any home.”

Although named Obsidian, the speaker comes in black as well as white variants with a hand-made polished resin outer shell. The front has an ABS plastic grill that’s clad with high-quality acoustic fabric, and four backlit buttons at the bottom let you switch on/off and manually navigate the speaker’s functions like controlling its volume and switching between WiFi (with support for AirPlay 2), Bluetooth, or Aux modes. The Obsidian also Amazon’s Alexa built-in, allowing for voice-based controls, and even ships with an accompanying Pantheone app (iOS and Android) that enables users to control the system through their phones or tablets, and access functions like a sleep-mode or even the ability to pair multiple Obsidian speakers together in a multi-room mode.

The Obsidian is Pantheone Audio’s sophomore speaker, following the release of the Pantheone I, the world’s largest and most elegantly designed Alexa speaker, and a winner of the Red Dot Design Award. Available in white and black variants, the Obsidian is priced at $1,399.

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This minimalist wooden board offers a interior-friendly way to control your home with Alexa




The last thing you probably expected is for a beautiful piece of wood to be your control dashboard for your smart home.

The Internet of Things has slowly but surely invaded our homes in the guise of smart lighting, dynamic photo frames, and, of course, smart speakers. While many of these are designed to look stylish and handsome, most of them carry an aesthetic that often clashes with minimalist rooms or decor. Smart speakers are perhaps the biggest culprits in this regard, but a Japanese company has found a solution that lets you put Alexa-powered smart speakers out of sight.

Designer: mui Lab

mui looks like an unassuming block of wood, but it’s actually just as talented as a smart speaker. Actually, it can do more than what most voice-only speakers can, like the Amazon Echo, because it has a touch panel on its front surface. Unlike a busy and overwhelming touch screen, however, the mui board presents visual feedback as monochromatic icons and text in a dot-matrix style that matches the board’s minimalist aesthetic.

More than just being a novel way to present a smart home hub, mui offers an equally unique approach to mixing nature and technology. Rather than the usual cold elements of a tablet, a phone, or even a smart speaker, the wooden board adds a warm and almost human touch to interact with devices and appliances. Its designers want to evoke joy and calm, feelings that should be associated with the home in the first place.

Despite its minimalist appearance, the mui is by no means minimal in features. In addition to its own mobile app, mui Lab is introducing a new “calm” interface that turns the board into a visual interface for connected Amazon Alexa speakers. That’s in addition to the original mui Platform’s compatibility with the new Matter smart home platform.




Inspired by Taoist philosophy, the mui board offers a refreshing spin on how we interact with our smart homes, basically by doing or showing almost nothing. It’s not going to appeal to people who prefer seeing everything in one go, but this design will definitely go well with rooms and furniture that try to hide the tech behind soothing organic materials.

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This cabinet on wheels can fetch you things like a loyal canine




There’s finally a robot for the home that’s not just for sucking up dirt on the floor.

Robots are coming, whether we like it or not. They may not be the kind that’s negatively portrayed in movies, at least not yet, but few of them can be considered “friendly,” even in appearance. Today’s robots also seem to stand on two opposite ends of a spectrum, with sophisticated but nightmarish Spots on one end and simplistic but single-purpose Roombas on the other. Few other robots are designed for home use, but a company backed by Roomba maker iRobot and the Amazon Alexa Fund is aiming to change that in the simplest but most useful way possible.

Designer: Labrador Systems

At first glance, this robot looks nothing like the typical robots you see both in homes (on the floor) and in factories. When it isn’t active, it looks more like a tall shelf with an open box compartment. In fact, the faux wooden sides of that compartment, available in Light Maple and Warm Teak colors, seem to be designed to blend with your furniture and masquerade as a simple shelf.

It’s anything but simple, of course, and this shelf on wheels can move around your house on its own at your beck and call. You can tell it to bring you your medicine or the plates for setting the table, or you can tell it to accompany you to the laundry room while it carries the washing load for you. Appropriately, this robot is named the Labrador Retriever.

In some cases, this robot is powered by some of the same technologies that robot vacuum cleaners use to navigate your house. After learning the lay of the land, it uses 3D vision to drive itself to or away from you, avoiding obstacles along its path. It can be controlled manually, through an app, or by voice, specifically through Amazon Alexa. It also has some special tricks of its own, like sliding a specially-designed Labrador-branded tray of food or medicine onto its shelf without any human intervention.

Unlike robot vacuum cleaners, the Labrador Retriever and its smaller sibling, the Labrador Caddie, aren’t just designed to make life easier. In fact, they were primarily envisioned to empower those with physical difficulties or handicaps to be productive and live normal lives. Of course, that means that these robots need to have designs that won’t haunt your dreams, and thankfully, the Labrador Retriever is as inconspicuous as a modern minimalist cabinet, contrary to what its name might suggest.

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Amazon Products designed to revolutionize + establish trends in the tech world!

Amazon has revolutionized the tech world with its ingenious releases! They’ve pioneered major change right from their designs to the way they work and consumer behavior. And today in an ode to the tech giant, we’ve curated a collection of its best products. From a bi-directional robotaxi that brings autonomous ridesharing to even a 3-in-1 humidifier – these innovative products have unlimited scope and possibilities. Amazon has dipped its toes in almost every category possible, and this list celebrates the best of those explorations. Enjoy!

Amazon-owned Zoox (acquired last year by Amazon) has been working relentlessly for six years towards its goal of bringing fully autonomous robotaxi to the crowded urban landscape, which has finally been revealed. Zoox is a conventional cube-shaped with a unique bi-directional ride sans any steering wheel – having the capability to smoothly navigate tight spaces without much fuzz since it comes with a 4 wheel independent suspension system. The fact that it can move in any direction (independent turning wheels) and does not need to reverse (remember it is bi-directional) gives it an advantage on urban roads as it measures just 3.63 meters.

I’m not entirely sure whether the resemblance to the Harman Kardon Aura Studio is intentional or not, but it definitely gives the Amazon Humidifier a certain visual appeal. The humidifier is powered by ultrasonic tech that helps create a uniformly distributed mist of vapor in the air. An auto-sensing mechanism allows it to switch on when the air gets exceptionally dry, and turn off after a while.

The Always Home Cam (as it’s called) expands on Ring’s home security line-up (an Amazon company), giving you a camera that sits INSIDE your house rather than at the entrance of it, like the Ring’s more popular video doorbells. When it detects a break-in, the flying camera un-docks from its station and travels to the intruder, capturing their face on video, which is beamed to the owner’s phone (and possibly even the police, considering Ring’s partnerships with local police forces). It’s designed to activate only when the owners aren’t at home and come with a completely enclosed propeller system so that it doesn’t harm anyone or any pets as it flies around the house to surveil intrusions.

Labeled as the ‘best-dressed Echo yet’, the speakers look less like a mysterious black orb and more colorful, fitting with your home’s decor. Fashion designer Diane von Furstenberg introduced the three patterns that are very much evergreen styles, with palettes that add a fresh zing to your living space. Titled Midnight Kiss, Ikat, and Twigs, the Echo Dots turn the boring black sphere into an instant point-of-interest in the room.

Health and wellness are one of the few industries still thriving in unprecedented times because physical and mental well-being is of utmost priority for everyone right now. Amazon’s Halo’s most exclusive feature is the fact that it creates a 3D model of your body and tracks the emotional tone in your voice for an even more personalized wellness journey. Technology with EQ (emotional quotient) capabilities are rare and mostly seen in experimental robots. The existing trackers can probably get an idea about your feeling through heart rate but evaluating your emotions through your voice is new in wearables.


Called Echo Show 10, it’s roughly 20 bucks costlier than the previous 10.1-inch brick but is more life-like and productive. This smart assistant comes with a similar 10.1-inch full-HD screen (two tweeters and a woofer) that’s capable of rotating as you move around in front of it. The movement is only kicked off when you interact with it – whether by saying “Alexa” – to trigger the voice assistant – or by touching the screen. You can be confident you’re not being followed around the room when you’ve not authorized the device to do so. Echo Show 10 employs audio beamforming technology and computer vision to know where you are in the room and then silently face the screen toward you.

Amazon’s musical instrument isn’t for musicians… it’s for developers. This is the AWS DeepComposer, a machine learning-driven keyboard aimed at coders and developers, giving them a creative, hands-on way to approach machine learning, and probably knock out a few jams while they’re at it. “AWS DeepComposer is a 32-key, 2-octave keyboard designed for developers to get hands-on with Generative AI, with either pre-trained models or your own”, says Julien Simon from Amazon Web Services.

The drone (there’s no codename yet) is the culmination of over 50,000 iterations and computer tests, and Amazon hopes to use it for delivering smaller items like groceries and supplies over distances of 7-8 miles, helping the company achieve same-day instant deliveries without the hassle of moving parts of trucks, delivery agents, and traffic. The drone’s design comes with an integrated squarish pod that can carry a parcel at a time, delivering items in under 30 minutes to customers. Its design comes equipped with 6 rotor units sporting unique S-shaped propellers that provide the thrust without making excess noise, allowing the drone to fly over neighborhoods without causing much of a disturbance (an issue most citizens expressed their concern over during multiple tests runs).


Amazon’s Echo Sub unit can be used alongside the Echo and Echo Dot. Its purpose? To bring the bass! Colliding head-on with companies like Sonos (or even Apple’s exorbitant Home Pod), the Echo Sub is a 100W down-firing woofer that can pair with existing Echo devices to bring a rich low-end to the music you listen to. The Sub can connect with as many as two Echo devices too, to give you a rather nifty stereo 2.1 setup. The Echo Sub’s up for pre-orders, with shipping beginning as soon as the end of this month!

Amazon also unleashed some interesting releases for its own workspaces! AmaZen brings employees into interactive kiosks that are dotted throughout Amazon’s factories to guide them through meditation and mindfulness practices, and Wellness Zones “provide employees with voluntary stretching and muscle recovery via easily accessible, dedicated spaces within Amazon’s operations buildings”.

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