Forget prize tickets or high scores. The minds at McKinney creative agency may have come up with the greatest reward for arcade victors -- an ice cold pour of beer. Created as a marketing tool for Big Boss Brewing Company, the aptly named Beercade features The Last Barfighter, a Street Fighter-like arcade game set inside a biker bar. To begin, two players place their cups in the tray below their respective tap, which replaces the machine's coin slots. Beer-thirsty combatants can do battle with a selection of five characters, all named after Big Boss brews. After three rounds of intense fisticuffs, fire throwing and unicorn horn impaling, the winner's cup is filled with a sample of beer from a keg placed within the machine. Don't believe us? You can click past the break for a video of the machine in action.
Source: McKinney