The iPhone 5s was expected. The iPhone 5c, on the other hand, was merely rumored. Now that Apple has taken the wraps off of two new iPhone products, it's the newest range that strikes us as the most curious. For months, pundits have wondered if and when Apple would attack two obvious markets: the large-screen market -- which Samsung is lapping up in supreme fashion at the moment -- and developing markets. The iPhone 5c addresses neither of those, which begs the question: who exactly is Apple targeting?
Filed under: Cellphones, Tablets, Mobile, Apple
This morning at BlackBerry Live in Orlando, Thorsten Heins kicked off the company's major annual event with a brief mention of the latest BB10 device, the Q5. It's a handset Heins is convinced will be a "big hit" for its target audience. The portrait QWERTY handset follows in the footsteps of the recently unleashed Q10, merging a 3.1-inch touch screen with hardware keyboard, but has a more specific bent: it's made for emerging markets. Due to be launched in a trio of colors (i.e., black, red, white and pink), the Q5 is being positioned as a low-end device that combines affordability, BB's signature physical keyboard and, of course, BB10. It's due to rollout this July in Latin America, Europe, Middle East, Africa and Asia. As for pricing, the company's remaining mum on that end, but with summer fast approaching, we should know soon enough.
Filed under: Cellphones, Wireless, Mobile, Blackberry
They're not the most compelling of devices, but for smartphone first timers, they should do just fine. Officially announced today, Nokia's updating the Asha Touch line with the 308 and 309 -- two new members of the Series 40 family that've moved past the feature phone designation and into smartphone territory. Priced at an affordable $99 (off-contract), this dual- and single-SIM pair are near identical with 3-inch WQVGA displays, 2GB of microSD storage (expandable to 32GB) and a 1,110mAh battery. We just happened to be onsite at the company's HQ in Espoo for the reveal of the diminutive devices, so follow on after the break for our first impressions.
Continue reading Hands-on with Nokia's Asha 308 and 309 (video)
Filed under: Cellphones, Mobile
Hands-on with Nokia's Asha 308 and 309 (video) originally appeared on Engadget on Tue, 25 Sep 2012 00:01:00 EDT. Please see our terms for use of feeds.
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In keeping with Elop's focus on Asia-based production, Nokia's just broken ground on a new manufacturing facility in Vietnam. The site, located in the country's Bac Ninh province, spans over 17 hectacres and is slated to begin production of mobile devices when it's completed in early 2013. The move marks a shift in strategy for the Finnish company, eyeing unmet demand for smartphones in the region, an area it's deemed a "high growth [economy]." In addition to supplying that emerging market with its portfolio of products, the new plant will also help to create job opportunities for locals -- a welcome turn of fortune given Espoo's recent track record of worldwide layoffs. You can check out the presser below for additional bits surrounding its newly minted Vietnamese arm.
Continue reading Nokia begins construction on Vietnamese production facility
Nokia begins construction on Vietnamese production facility originally appeared on Engadget on Mon, 23 Apr 2012 17:37:00 EDT. Please see our terms for use of feeds.
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