Remember the Nescafe hairdryer post from yesterday? Today we delve further into visual semantics and ask “What if Coca Cola made a phone?” The Coca Cola smartphone by Junguk Shin brilliantly articulates that absurd possibility. The back of the phone has subtle curves that you see on the iconic bottle’s waist. The cherry on the cake however, is the home button (could also be a fingerprint scanner). It resembles the iconic glass bottle cap design that one associates with soft drinks. The design of that very element speaks volumes, connecting Coca Cola to the smartphone design in an unabashed and beautiful way!
Designer: Junguk Shin