When Oracle shelled out $1.5 billion for cross-channel marketer Responsys last month, it seemed a clear response to Salesforce.com’s own $2.5 billion ExactTarget acquisition in June, but I called up...
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Wearables And Marketing IPOs: Why A Top Forrester Analyst Jumped Ship For StrongView
When Oracle shelled out $1.5 billion for cross-channel marketer Responsys last month, it seemed a clear response to Salesforce.com’s own $2.5 billion ExactTarget acquisition in June, but I called up...