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Smart TV Alliance adds Panasonic and IBM to its fold, lays bare new SDK features

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Smart TV Alliance adds Panasonic and IBM to its fold, lays bare new SDK features

Looks like LG and Toshiba aren't the only TV manufacturers dreaming of a platform-independent future for Smart TVs -- Panasonic has joined the Smart TV Alliance too. Founded to help build a non-proprietary ecosystem for Smart TV apps, the Alliance's ranks have grown to include Panasonic IBM Specific Media, ABOX42 and TechniSat. Smart TV Alliance president Richard Choi is optimistic that the new members will help it mend a fragmented market, giving developers a chance to focus on building apps, rather than navigate compliance processes. A CES developers conference hopes to get them started, too -- introducing the latest SDK's upcoming features, including updated HTML5, CSS3 and JavaScript specifications, as well as support for new video codecs and 3D video. Technical presentations will be available this Wednesday for folks in Sin City. Everyone else? Check out the Alliance's official press release after the break.

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LG and Philips / TP Vision announce Smart TV Alliance for cross platform TV apps

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LG and Philips TP Vision announce Smart TV Alliance for cross platform TV apps

Following up on last year's promise to build a standardized SDK for creating Smart TV apps, LG and TP Vision (the new owner of Philips' TV business) have announced the creation of the Smart TV Alliance. Its goal is to create a "non-proprietary ecosystem" to encourage developers to make platform-independent apps based on standards like HTML5. One of the main problems currently for the Smart TV market is that there's many different platforms, some manufacturer specific while others like Google TV and Yahoo! Widgets play across differently branded devices. Curiously, Sharp was included in the previous announcement at IFA last fall and is not mentioned by name this time around, although the press release hints at "other Japanese manufacturers" in the process of joining that will be announced accordingly. The current plan is to release SDK 2.0 by the end of this year, until then interested devs are asked to register on the group's website for more info.

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LG and Philips / TP Vision announce Smart TV Alliance for cross platform TV apps originally appeared on Engadget on Wed, 20 Jun 2012 07:31:00 EDT. Please see our terms for use of feeds.

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