New NBA stats deal will put motion tracking cameras in every arena

NBA to use Stats LLC's tracking cameras for generating player data on the fly

The NBA faces a big challenge now that it offers all its player statistics to the public -- how does it generate stats that hold the interest of basketball fans? The league's solution is a multi-year agreement to use Stats LLC's SportVU motion tracking system in every arena (15 teams had already implemented the technology on their own). As of the 2013-14 season, every NBA arena will have a six-camera setup that creates a steady stream of player data based on ball possession, distance, proximity and speed. The NBA's website, NBA Game Time and NBA TV will all use the information to expand game stats beyond what we see today with heat maps and specific details on each possession. There's no telling how useful that extra knowledge will be, but we won't be shocked if it helps settle a few sports bar arguments.

[Image credit: Rondo Estrello, Rondostar.com / Flickr]

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Via: AP (Yahoo)

Source: NBA, Stats LLC