Like a hanging, mobile focuses the mind. I often say the $2 to $3 CPMs publishers frequently get for smartphone ads will crush all traditional newsrooms built for the era of $50 print CPMs — and most...
IBM Digital Analytics Benchmark reveals Black Friday eclipsed Thanksgiving Day online sales figures for Friday, November 29 as of 9:00 p.m. EST. The online sales for Black Friday this year are up by...