Tennis fans, lace up and listen in. There’s a rare piece of history up for grabs, and it comes attached to the soles of an exclusive new release. Swiss sportswear innovator On has teamed up with tennis icon Roger Federer to launch the ultimate collector’s item—a pair of tennis shoes infused with a string from Federer’s very own 2005 Wimbledon-winning racket.
Designer: On x Roger Federer
Dubbed “THE ROGER Pro: Strings Attached,” these sneakers represent the pinnacle of Federer’s storied career, and the collaboration reflects On’s drive to make exceptional gear for performance and style. And if you’re wondering just how rare these are, well—only three pairs exist. That’s right, just three. Each comes accompanied by a certificate of authenticity signed by Federer himself, making it one of the most unique collectibles to surface from the world of tennis.
A Unique Opportunity for Tennis Fans Worldwide
For those who have dreamed of stepping into Roger Federer’s shoes, this is the closest you’ll get—quite literally. To celebrate Federer’s incredible achievements, On is giving fans the opportunity to win one of these extremely limited edition pairs. But you’ll have to move fast: there’s a strict deadline of 3.59 pm CET on October 9th to enter the raffle. The winners will be announced during the week of October 14th. And yes, it’s a raffle, which means anyone can have a chance to win—if luck is on their side.
To enter, head to On’s official website and submit your details before the countdown expires. It’s a straightforward way for a chance to own a piece of Federer’s history, and it’s sure to generate a buzz in the tennis community. Federer’s career has always been about grace and precision, and the fact that he’s shared a piece of that history within these shoes makes them nothing short of iconic.
Craftsmanship Meets Legacy
So, what makes these shoes unique? On and Roger Federer has pulled out all the stops to ensure THE ROGER Pro: Strings Attached is an exceptional offering. Let’s take a closer look at the shoe’s features:
Real String from the 2005 Winning Racket: What truly sets these sneakers apart is the inclusion of a genuine string taken from Federer’s 2005 Wimbledon-winning racket. It’s an intimate touch that turns each shoe into a narrative of victory.
Lightweight Design: At just 407 grams, these shoes are designed to glide across the court, making them ideal for serious tennis players who want speed without sacrificing comfort.
Carbon Fiber Speedboard: The 100% carbon fiber Speedboard delivers a boost of energy return with every step, propelling players forward and offering unmatched responsiveness.
Specially Designed Tread: The outsole tread has been designed to provide impeccable grip while maintaining enough glide for smooth, efficient footwork on the court.
Midfoot Cage for Stability: A midfoot cage gives players extra security, ensuring a snug fit that keeps you locked in even during aggressive side-to-side movements.
And if all that isn’t enough, each pair comes with a certificate signed by Roger himself, giving an additional layer of authenticity and making these shoes even more desirable for collectors.
The Look—A Nod to Federer’s Style
The sneaker itself is an ode to Federer’s classic, understated style. Featuring a predominantly white design with subtle black and red accents, the shoe’s clean lines are reminiscent of Federer’s own approach on the court—elegant, precise, and flawless. The stitching and the lacing system seem to mimic the strings of a racket, creating a visual connection between the sport and the shoe.
The material choice, including a breathable mesh upper and a cushioned heel, strikes a balance between performance and comfort. The red detailing, reminiscent of Federer’s iconic headbands and wristbands, adds just the right amount of flair to an otherwise minimalist aesthetic.
Oh, and if you look closely at Federer’s wrist during the promotional shoot, you’ll spot a familiar glimmer: a Rolex GMT-Master II, affectionately known as the ‘Batman’ due to its striking blue and black bezel. Personally, I would have worn the ‘Pepsi‘ instead—the red on the bezel is more fitting than the blue. It’s a subtle reminder that Federer’s style goes beyond tennis and reaches into timeless luxury.
The Countdown is On
With just 48 hours left to enter, tennis enthusiasts must grab their chance. This is about owning a piece of the Federer legacy, a moment from one of the sport’s most celebrated champions. Whether you’re a seasoned player looking for an edge or simply an admirer of Federer’s incredible journey, this shoe symbolizes an irreplaceable part of tennis history.
If you’re ready to enter the raffle, head to On’s website and put your name in the hat. Who knows, you might just be one of the lucky few to lace up in Federer’s greatness. But hurry—you only have until October 9th to make it happen.
There’s a reason why many people find fashion to be inscrutable, and not just the haute couture variety you see on runways. Fashion trends come and go, and sometimes they take inspiration from the most unexpected sources. One of the newest, for example, was spurred by the combination of the 2024 Paris Olympics, the film “Challengers” starring Zandaya, and the ongoing US Open tournament. Yes, this is the so-called “tennis core” fashion trend, and custom luxury phone maker Caviar is only too happy to jump on that bandwagon with extremely limited editions of the Galaxy Z Flip 6 that’s designed to show off your sports affinity, fashion tastes, and, of course, your affluence.
Tennis core is simple to grasp yet hard to execute. As it revolves around the aesthetics of clothes worn in tennis matches, it has to strike a balance between being sporty and being casual. For Caviar, however, the trend is easy enough to interpret and implement, focusing on the visuals and forms most easily associated with the sport: the tennis ball.
The Samsung Galaxy Z Flip 6 that’s part of this “Elegance” tennis core collection bears curved accents on its back that resemble the lines of a tennis ball, at least if you actually knew beforehand what the design is meant to represent. Depending on the color of the model, the accents can be covered in either pure 24-carat rose gold or 22-carat silver. Regardless of the color, however, both designs flaunt 16 22mm-diameter Swarovski crystals, because this wouldn’t be a Caviar phone if it didn’t have any.
The phones have colorways that are reminiscent of some of the popular colors for tennis courts. Emerald is probably the most familiar hue, with deep and rich greens that are not unlike the grassy type of some courts. Sapphire is perhaps a little less common but blue is used to give better contrast, especially considering a tennis ball is traditionally light green in color. Both models use premium Chevre leather, the very same kind used by luxury brand Hermes for its products.
It might not be as outlandish as Caviar’s other custom designs, but the Galaxy Z Flip 6 Elegance edition still fetches an extremely steep price starting at $8,777 for the 256GB Emerald model and $9,770 for the 256GB Sapphire variant. And in typical Caviar fashion, these phones will be made in a very limited run, only 99 pieces each, making sure that owning one earns you a spot not only among fashionistas but as a true tennis aficionado as well.
The meteoric rise of On Cloud shoes in the athletic footwear market is attributed to their revolutionary CloudTec technology, offering soft cushioning and energy return combined with lightweight and stylish designs. These shoes provide exceptional versatility across various terrains, making them suitable for road running, trail running, and everyday wear. Strategic partnerships with high-profile athletes and a solid commitment to sustainability through initiatives like the Cyclon program and CleanCloud technology further boost their appeal. My family’s personal experiences with the durability and comfort of On Cloud shoes underscore their exceptional craftsmanship and high-quality materials, solidifying their reputation as a trusted choice for performance and casual use.
Designer: On + Roger Federer
Technology Making Every Step Feel Like a Cloud
CloudTec technology sets On Cloud shoes apart from other running shoes. Imagine stepping on tiny, soft clouds every time you walk or run. That’s the magic of CloudTec! This innovative technology is at the heart of every On Cloud shoe, providing runners and walkers with an outstanding comfort and performance experience.
When you look at On Cloud shoes, you’ll notice the distinctive “cloud” pods on the bottom. These hollow pods act like tiny bubbles. As you walk or run, these pods compress and squish down, making your landing soft and gentle, like stepping on a cushion. This is especially noticeable in models like the On Cloud 5 and the Cloud X, where the pods are designed to absorb impact effectively, reducing the strain on your feet and legs.
Cloud X 3 Training Shoe (Women)
But the magic doesn’t stop there. After the pods compress during your landing, they quickly bounce back to their original shape when you push off with your toes for your next step. This bounce gives you a little extra spring in your step, helping you move forward more quickly. This feature is particularly beneficial in On Cloudflow, a shoe runners favor for its responsive and energetic feel during fast-paced runs.
On CloudFlow
CloudTec’s ability to provide soft landings and bouncy takeoffs makes it unique. Traditional running shoes might feel hard or stiff when you land, but CloudTec ensures that every step is cushioned. At the same time, the bounce helps you propel forward, enhancing your performance without compromising comfort. The Cloudflyer model, designed for stability and support, showcases how CloudTec can adapt to different running needs while offering that cloud-like feel.
This technology enhances both comfort and performance. For example, the Cloudswift features CloudTec combined with Helion super foam, providing a smooth, comfortable ride with excellent energy return. Whether training for a marathon or just enjoying a leisurely walk, the soft landings protect your joints, while the responsive takeoffs boost your performance.
On Helion Superfoam
Lightweight and Minimalist Design Allows For Speed and Agility in Every Step
In addition to their innovative CloudTec technology, On Cloud shoes are renowned for their lightweight and minimalist design. This design philosophy is perfect for modern runners who value speed and agility. On Cloud shoes are built to be incredibly light, using materials that reduce weight without sacrificing support or durability.
For instance, the On Cloud 5 is one of the lightest models in the lineup, making it ideal for everyday wear and casual runs. Its minimalist design means that it lacks the bulky, heavy materials found in traditional running shoes, allowing runners to feel faster and more agile. This lightness doesn’t come at the expense of support, as each shoe is carefully engineered to provide the stability and structure needed for a comfortable run.
On Cloud 5
The aesthetics of On Cloud shoes also play a significant role in their popularity. They come in various stylish colors and sleek designs, appealing to those who want their running shoes to look as good as they feel. The Cloud X, for example, offers a range of vibrant color options that stand out whether you’re running in the park or walking around town. The attention to design detail extends to small features like reflective decals for added visibility and a tiny Swiss flag on the rear of the right shoe, showcasing their Swiss heritage.
Depending on where you live and the local climate, you might prefer the waterproof versions of On Cloud shoes. Models like the Cloudventure Waterproof are designed to keep your feet dry during wet weather runs. While these waterproof versions gain a little weight and sacrifice some breathability, they provide excellent protection against the elements, ensuring your socks and feet stay dry, which can make a big difference in comfort and performance during a rainy run.
The lightweight construction and eye-catching design make On Cloud shoes functional and fashionable. Whether you prefer the bold colors of the Cloudflow or the classic look of the Cloud, there’s a design to match every style. This blend of performance and aesthetics ensures that On Cloud shoes remain a top choice for runners and casual wearers.
Versatility Across All Terrain Lets You Conquer Roads and Trails Alike
Transitioning to the versatility of On Cloud shoes, it’s evident that they are designed to handle a variety of terrains, both on and off the trails. This adaptability is a key factor in their widespread popularity among runners and outdoor enthusiasts. Whether you’re pounding the pavement, navigating rocky trails, or enjoying a mix of both, On Cloud shoes have got you covered.
Cloudventure Peak 3
Models like the Cloudventure are specifically engineered for trail running, offering excellent grip and stability on uneven surfaces. The aggressive outsole design ensures that you maintain traction, even on slippery or loose ground. The Cloudventure’s durable construction and protective features make it ideal for tackling rugged terrain, providing confidence and support with every step.
For those who prefer road running, the On Cloudstratus offers a smooth and stable ride on paved surfaces. Its double layer of CloudTec cushioning absorbs impact effectively, making long runs on hard surfaces more comfortable. The Cloudstratus also features a responsive Speedboard that enhances your stride efficiency, making it a favorite for distance runners.
Cloudstratus 3
But the flexibility of On Cloud shoes extends beyond running. The Cloudultra is perfect for those who enjoy a mix of activities, from trail running to hiking to casual wear. Its adaptable design and superior comfort make it a great choice for any outdoor adventure. Whether you’re exploring new trails or simply walking around town, the Cloudultra provides the support and cushioning you need.
Cloudultra 2
This versatility ensures that On Cloud shoes are not confined to a single type of activity or terrain. They are built to transition seamlessly between different environments, making them a reliable choice for outdoor pursuits. With On Cloud shoes, you can confidently tackle any adventure, knowing that your footwear is designed to perform, no matter where your journey takes you.
The Influencer Effect and Celebrity Endorsements: Boosting Popularity
Another significant factor contributing to the popularity of On Cloud shoes is the influence of celebrities and social media endorsements. Strategic partnerships with well-known athletes and influencers have significantly boosted the brand’s visibility and popularity. The involvement of notable tennis players in product development showcases On’s commitment to performance and innovation.
Roger Federer, a co-entrepreneur and investor in On since 2019, plays a significant role beyond mere sponsorship. He collaborates closely with the company’s founders and product development teams, bringing his extensive experience and insights to enhance On’s products and marketing strategies. This partnership began organically when Federer was seen wearing On shoes, leading to a deeper involvement due to shared values and a passion for innovation. One notable outcome of this collaboration is “THE ROGER” series, a tennis-inspired sneaker line that combines Swiss engineering with Federer’s input to deliver high performance and comfort.
On and Roger Federer
Federer’s involvement was a strategic move that paid off significantly. He spent 20 days in the lab with the On team, developing the pro tennis shoe to meet his high standards. This hands-on approach allowed Federer to contribute directly to the design and functionality of the shoes, ensuring they met the demands of professional athletes.
The limited edition Roger Centre Court 0-Series On sneaker
Building on Federer’s influence, On has recently signed world No. 1 Iga Świątek and American rising star Ben Shelton. Świątek, a three-time Grand Slam champion, is the first female tennis player to join On. She will wear On’s tennis shoes and apparel and contribute her ideas to developing new products tailored to athletes’ needs. Świątek’s endorsement aligns with On’s core values and commitment to supporting top-tier athletes.
Ben Shelton, known for his athleticism and power, also joins On as the brand’s first male tennis player. His early success, including reaching the quarterfinals at the Australian Open and winning the Japan Open, underscores his potential. Shelton’s partnership with On allows him to grow with a company making significant strides in the tennis world.
These endorsements highlight On’s strategy to integrate athlete feedback into their product development, ensuring their offerings meet the highest performance and innovation standards. This approach enhances On’s reputation in the sports industry and helps them create products that resonate with both professional athletes and everyday users.
Commitment to Sustainability
On Cloud’s commitment to sustainability is a core aspect of its brand identity, driving innovation in product design and corporate practices. The company has implemented several groundbreaking initiatives to reduce its environmental footprint and promote a circular economy.
One of the flagship sustainability projects is the Cyclon program, which exemplifies On’s dedication to circularity. This program offers high-performance gear designed to be fully recyclable. A prime example is the Cloudneo shoe, which is made from over 50% castor beans. Instead of purchasing the shoe outright, customers subscribe to it. When the shoes are worn out, they return them to On, where the materials are recycled into new products. This model reduces waste and ensures that materials are continually reused, aligning with the principles of a circular economy. The Cyclon-T, a performance tee made with over 90% bio-based materials, is another product in this line, showcasing On’s commitment to renewable resources.
In addition to the Cyclon program, On has developed CleanCloud technology, which transforms carbon emissions into high-performance materials. The Cloudprime shoe is a notable product from this initiative, featuring an EVA foam sole made with 51% CO2. This innovative approach captures carbon emissions, converts them into ethanol, and transforms them into various materials used in footwear and apparel. This process helps reduce atmospheric CO2 and sets a new standard for sustainable material production in the industry.
On Running also focuses on sustainable production practices across its entire product line. The company is working towards eliminating petrol-based materials and replacing them with fossil-free alternatives. The CleanCloud fabric in their Pace collection incorporates 20% recycled carbon emissions, demonstrating how On integrates sustainability into its apparel line.
Moreover, On has launched re-commerce platforms like Onward to extend the lifecycle of its products. This initiative allows customers to return used gear, which is then refurbished and resold, reducing waste and promoting a culture of reuse. On’s commitment to sustainability is further evidenced by its ongoing efforts to improve the production processes of its core technologies, such as the Speedboard, to minimize waste and emissions.
On Speedboard
By integrating sustainable practices into every aspect of their business, from material selection to production and end-of-life recycling, On Running addresses the environmental impact of their products and leads the industry in eco-friendly innovation. This holistic approach ensures that On’s products meet the highest performance standards while supporting a more sustainable future for the planet.
Exceptional Craftsmanship and Quality Materials
On’s dedication to exceptional craftsmanship and the use of high-quality materials sets it apart in the athletic footwear industry. This commitment is evident in its advanced technologies, sustainable practices, and user experiences, which speak volumes about the brand’s reliability and performance.
From my own experience, On Cloud shoes have consistently delivered on their promise of comfort and durability. I own a pair of On Cloud 5 Waterproof shoes, which have served me well in various weather conditions. Initially, these shoes provided excellent waterproofing and support during my runs, keeping my feet dry and comfortable even in wet conditions. Over time, as they transitioned from my go-to running shoes to my yard shoes, their durability continued to impress me, showcasing the long-lasting quality of On’s materials and construction.
My wife shares a similar appreciation for On Cloud shoes. She primarily wears the Cloud 5 model for her daily activities and workouts. The lightweight design and superior cushioning of the CloudTec technology make them her preferred choice for short runs and long walks. The breathability and comfort provided by these shoes have enhanced her overall experience, making them an indispensable part of her active lifestyle.
Our 13-year-old daughter is also a fan of On Running. She owns a pair of On Cloud 5 All Terrain and proper tennis shoes, perfect for her adventurous spirit. Whether she’s running on trails or competing in tennis matches, these shoes provide the necessary grip and stability to keep her safe and comfortable. The stylish design also appeals to her, making them a hit among her friends and peers.
Between the three of us, we own seven pairs of On Running shoes, each serving a unique purpose yet all sharing the same high quality and performance standards. The variety in On’s lineup—from specialized tennis shoes to versatile all-terrain options—ensures that every family member can find a model that fits their needs.
On Cloud’s exceptional craftsmanship and use of high-quality materials are reflected in the positive experiences my family and I have had with their products. From the durability of the Cloud 5 Waterproof shoes to the comfort of the Cloud 5 and the versatility of the All Terrain model, On Running has proven to be a reliable and preferred brand in our household.
Challengers, the tennis movie starring Zendaya, Mike Faist and Josh O'Connor, is not the first movie you'd think of for visual effects. But the film uses them to a surprising extent: One shot in particular, a 24-second volley between two of the protagonists from the perspective of the ball, used extensive digital and practical effects, as VFX supervisor Brian Drewes explained on X.
The live plates were shot with an Arri Alexa LF on a 30-foot technocrane during a period of five hours with stunt doubles, according to Drewes. 23 individual shots were stitched together to create the final sequence.
Love it or hate it, you have to admit, it’s a new way to see tennis!
I oversaw all VFX on Challengers and thanks to great direction from Luca and amazing artists @ZeroVFX it’s unlike any sports movie ever made!
"Highly detailed LiDAR and photogrammetry scans of the tennis court environment were captured to help create the final models. 100+ actors and background extras were also photoscanned to populate the stands of our CG environment," according to Drewes.
After that, CG was used to smooth camera motion and correct time of day changes. The stunt doubles' faces were then replaced "with a combination of full CG heads and additional photography," Drewes added.
So why do all that? The sequence appears designed to convey the speed, chaos and passion in the sport, matching the movie's overall themes. It's also just an interesting way to show would otherwise be a routine tennis match.
This article originally appeared on Engadget at https://www.engadget.com/challengers-vfx-artists-show-how-they-did-that-tennis-ball-pov-scene-120523596.html?src=rss
Parley for the Oceans, an environmental nonprofit, teamed up with Adidas to design and construct a tennis court made from recycled materials to float above the Great Barrier Reef in an effort to raise awareness about plastic waste in our oceans.
Founded in 2012 by Cyrill Gutsch, Parley for the Oceans is a nonprofit environmental organization that collaborates with a network of global creators, thinkers, and leaders in a united effort to protect our planet’s oceans. Joining forces with Adidas, the massive clothing brand with headquarters in Germany, Parley designed and built a full-size, sustainable tennis court in the middle of the great barrier reef. Entirely built using recycled materials, Parley for the Oceans is particularly focused on raising awareness about plastic entering our oceans.
Considering its iconography in regard to climate change, it seems fitting that Parley and Adidas chose the Great Barrier Reef as the location for their recycled tennis court to float above. Stationed atop a barge that makes routine trips across the reef for environmental marine construction projects, the recycled tennis court hosted a few matches between some of Australia’s biggest tennis stars. Following the matches, Parley and Adidas donated the tennis court to a local Townsville school.
Upon collaborating with one of the biggest clothing brands in the world, Parley announced the launch of a new high-performance apparel line designed in part with Parley’s recycled ocean plastic. Inspired by the colors found on the Great Barrier Reef, the 2022 tennis apparel line from Adidas marks a step towards the company’s goal in helping end plastic waste and eliminating the use of virgin polyester from their products by 2025.
Describing the company’s use of recycled plastic, Shannon Morgan, senior director of Adidas’ Pacific branch, says, “We collect plastic from coastal communities before it ends up in the oceans and [we] turn it into yarn. You will see our athletes on the field at the Australian Open from Monday with these garments made with that yarn. We are using a sporting event, the largest on our continent, to truly show the beauty of the coral reef.”
Netflix is making a bigger push into sports docuseries following the success of Formula 1: Drive to Survive. We learned this week that a show covering the 2022 PGA Tour and men's major golf championships is on the way, and now the company has announced a similar show covering the world of top-level tennis is in the works.
All three shows are being produced or co-produced by the same company, Box to Box Films. Netflix says the as-yet-untitled tennis series will devote equal time to men and women. The names of the players involved haven't been revealed, according to Bloomberg, but given the high-profile names taking part in Drive to Survive and the golf show, expect the tennis series to feature prominent figures.
Netflix has locked in deals with both tennis governing bodies, the ATP and WTA, as well as the organizers of the four Grand Slam tournaments — the biggest events on the tennis calendar. Given that production has started at the Australian Open, the docuseries could start with some major drama.
On Friday, Australian officials once again revoked the visa of Novak Djokovic, the world's top-ranked men's player, this time "on health and good order grounds." Djokovic, who is unvaccinated against COVID-19, said earlier this month that he was granted a medical exemption to travel to Australia and continue his quest for a record 21st men's Grand Slam singles title. However, questions were raised about the validity of his exemption, and he admitted to making an "error of judgment" by attending public events in December while awaiting the awaiting the results of a COVID-19 test. He tested positive.
Drive to Survivehelped to boost the popularity of Formula 1, especially among US viewers. Tennis execs will surely be hoping for a similar effect from the upcoming docuseries. Last year's US Open drew an average of 796,000 viewers, the second-lowest viewing figures since ESPN secured rights to the tournament in 2015.
Netflix is making a bigger push into sports docuseries following the success of Formula 1: Drive to Survive. We learned this week that a show covering the 2022 PGA Tour and men's major golf championships is on the way, and now the company has announced a similar show covering the world of top-level tennis is in the works.
All three shows are being produced or co-produced by the same company, Box to Box Films. Netflix says the as-yet-untitled tennis series will devote equal time to men and women. The names of the players involved haven't been revealed, according to Bloomberg, but given the high-profile names taking part in Drive to Survive and the golf show, expect the tennis series to feature prominent figures.
Netflix has locked in deals with both tennis governing bodies, the ATP and WTA, as well as the organizers of the four Grand Slam tournaments — the biggest events on the tennis calendar. Given that production has started at the Australian Open, the docuseries could start with some major drama.
On Friday, Australian officials once again revoked the visa of Novak Djokovic, the world's top-ranked men's player, this time "on health and good order grounds." Djokovic, who is unvaccinated against COVID-19, said earlier this month that he was granted a medical exemption to travel to Australia and continue his quest for a record 21st men's Grand Slam singles title. However, questions were raised about the validity of his exemption, and he admitted to making an "error of judgment" by attending public events in December while awaiting the awaiting the results of a COVID-19 test. He tested positive.
Drive to Survivehelped to boost the popularity of Formula 1, especially among US viewers. Tennis execs will surely be hoping for a similar effect from the upcoming docuseries. Last year's US Open drew an average of 796,000 viewers, the second-lowest viewing figures since ESPN secured rights to the tournament in 2015.
Thanks to the coronavirus pandemic, there was no Wimbledon Championship this year. But that didn’t stop a team of researchers from Stanford University simulating the annual tournament with the help of artificial intelligence. The team trained their A...
Tennis superstars are teaming up with celebrity partners for a charity doubles tournament with a difference. They'll all be participating remotely, as the Stay at Home Slam will take place in Mario Tennis Aces. Each team will receive $25,000 to donat...
It's no secret that Snapchat is a big fan of sport, and tennis is no exception. Last year it released a 3D Bitmoji Lens that let users "take on" tennis legend Serena Williams at Wimbledon, now it's launched a real-time Bitmoji multiplayer tennis game...
It's no secret that Snapchat is a big fan of sport, and tennis is no exception. Last year it released a 3D Bitmoji Lens that let users "take on" tennis legend Serena Williams at Wimbledon, now it's launched a real-time Bitmoji multiplayer tennis game...